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Tracking cookies: the beginning of a new eraMarketing

Tracking cookies: the beginning of a new era

With the end of tracking cookies, new tools are making their way to guarantee the effectiveness for marketers.
AI in digital marketing: yep, it’s happening!Marketing

AI in digital marketing: yep, it’s happening!

Artificial Intelligence (AI) in digital marketing is now a thing. Yes, it’s happening. And it’s going down (pretty) fast.  There’s
The importance of creativity and strategy in the digital eraMarketing

The importance of creativity and strategy in the digital era

In the competitive and unpredictable world we live in, differentiation is key, even though increasingly difficult to achieve. The success
Peak season: a guide to survive and to thriveBusiness

Peak season: a guide to survive and to thrive

If you’re operating within the retail or e-commerce market, you must have heard about the peak season, right? Of course,
Black Friday Madness: how we make the most of itBusiness

Black Friday Madness: how we make the most of it

What if I told you that you need to pick, pack and ship 40% of your annual revenue in 20
Time of change: five tech trends for 2021Technology

Time of change: five tech trends for 2021

Maybe it’s no longer news for the most attentive, but for those who are still wondering: the new era of
The importance of five-nines availabilityTechnology

The importance of five-nines availability

As companies migrate from private networks to cloud services, service providers are determining how to answer demands for five-nines availability.
Deep understanding: the importance of customer dataBusiness

Deep understanding: the importance of customer data

New strategies and experiences reinforce the advantages of knowing and understanding customer data. Like always, we aim to bring you
The need for speed: why website speed ​​on mobile is essentialMarketing

The need for speed: why website speed ​​on mobile is essential

Website speed on mobile revalidates the expression: “Time is money”. At Digital Affair, we couldn’t agree more. Milliseconds Make Millions:
What is ETL: pure magic behind dataTechnology

What is ETL: pure magic behind data

You must be wondering about the meaning of ETL. So, what is ETL? It might sound like some sort of