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Top PPC Trends in 2023: From AI Evolution to Enhanced Data – Part 3Marketing

Top PPC Trends in 2023: From AI Evolution to Enhanced Data – Part 3

PPC trends are impacting the advertising industry and influencing the quality and relevance of ads displayed on various platforms. Here’s…
Top PPC Trends in 2023: From AI Evolution to Enhanced Data – Part 2Marketing

Top PPC Trends in 2023: From AI Evolution to Enhanced Data – Part 2

The PPC trends for 2023 are out and ready to boost a move in digital marketing. Here’s what you need…
Ad market: is it facing a stark reversal?Marketing

Ad market: is it facing a stark reversal?

Ad-market is constantly evolving. As a result, it faces many challenges that we should be aware of. Keep reading to…
Top PPC Trends in 2023: From AI Evolution to Enhanced Data – Part 1Marketing

Top PPC Trends in 2023: From AI Evolution to Enhanced Data – Part 1

The PPC trends for 2023 are out and ready to boost a move in digital marketing. Here’s what you need…
Agile marketing: how to stay ahead of the curveMarketing

Agile marketing: how to stay ahead of the curve

Agile marketing is a hot topic. But do you know what it is and how it is changing businesses? Find…
Video advertising: wave your hellos to the futureMarketing

Video advertising: wave your hellos to the future

The future of video advertising is already here and it’s called Connected TV. Here’s what you must know and why…
Hit the gas: here are the rules to drive online and offline trafficMarketing

Hit the gas: here are the rules to drive online and offline traffic

Would a car without an engine work? Exactly, it wouldn’t! Because in every technology there must be an engine/core to
Data-driven marketing: your best friend!Marketing

Data-driven marketing: your best friend!

Being this far in the pandemic stage, we can assure you that precision is key. Marketers are rethinking their data
Tracking cookies: the beginning of a new eraMarketing

Tracking cookies: the beginning of a new era

With the end of tracking cookies, new tools are making their way to guarantee the effectiveness for marketers.
AI in digital marketing: yep, it’s happening!Marketing

AI in digital marketing: yep, it’s happening!

Artificial Intelligence (AI) in digital marketing is now a thing. Yes, it’s happening. And it’s going down (pretty) fast.  There’s