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Master the integration of traditional and digital marketingMarketing

Master the integration of traditional and digital marketing

Learn about integrating traditional and digital marketing to improve the customer’s journey and create value for both customer and company.
How consumer buying behavior is changing and how to keep upMarketing

How consumer buying behavior is changing and how to keep up

Figuring out consumer buying behavior is very complex. This is what you should keep in mind to keep up with…
9 (e)commerce trends to watch out for in 2021Business

9 (e)commerce trends to watch out for in 2021

2021 is one of the last real chances to jump ahead. Let’s take a look at the commerce trends and…
The future of commerce in 2021Business

The future of commerce in 2021

There is no going back to the old normal. It’s time to face a new normal and prepare for the…
Gender bias in artificial intelligence: what is going on?Technology

Gender bias in artificial intelligence: what is going on?

Artificial Intelligence is seen as the tipping point for businesses reshaping, but it still has some issues. Gender bias in…
The end of cookies: what does it mean and what comes nextTechnology

The end of cookies: what does it mean and what comes next

Within 2 years, the end of cookies will happen. It’s time for marketers to figure out how to deepen customer…
How to overcome remote work challengesBusiness

How to overcome remote work challenges

Remote work is not new. It has been around for years, but due to the COVID-19 pandemic, it’s on the
Why marketing and sales should lead your CSR activitiesMarketing

Why marketing and sales should lead your CSR activities

The importance of having a more strategic management approach to CSR and why Marketing and Sales should take the lead…
Meaningful impactsBusiness

Meaningful impacts

From the very beginning, we decided that everything would be built to generate meaningful impacts. Welcome to The Digital Affair.
Best time ever for Digital Transformation. 8 tips to thrive on itBusiness

Best time ever for Digital Transformation. 8 tips to thrive on it

There has never been a better time for Digital Transformation. Eight tips to thrive on it and kick-start the post-pandemic…