In the competitive and unpredictable world we live in, differentiation is key, even though increasingly difficult to achieve. The success

Website speed on mobile revalidates the expression: “Time is money”. At Digital Affair, we couldn’t agree more. Milliseconds Make Millions:

When a partnership works, the benefits can exceed expectations. Today, we bring you the best example we could, featuring MO.

User-generated content (UGC for short). These are the words you must add to your marketing strategy if you’re not doing

Facebook Ads vs boosted posts. For those considering advertising on social media, this is probably one of the major doubts

The core of brand management is understanding customer and uncovering insights that allow you to position your brand successfully. A strong

We all know the hype that a new social media platform gets when it enters the market. But is Clubhouse’s hype

Live streaming for business is way past a possibility or an opportunity. It is now a reality! And there are

By now, TikTok doesn’t need any kind of introduction. Since its arrival, it took the digital world by storm, and

Shoppable videos are becoming an ever-growing force. Some might say these are the future of video marketing and one of